© 2017 by Filtro

Rania Designs

designing for the modern entrepreneur

Rania Designs came to us in need of an identity and website. After a lengthy and much needed discovery, we created an identity that reflected the company’s personality and products. We also designed a fully responsive website to display her beautiful product line.

Client 

Rania Designs

 

Role 

UX design

Website Visual design

Identity design

Photography art direction

Project management

Client acquisition & relationship

Development 

Filtro

Year 

2016

A jewelry design website requires strong product photography. While photographing beautiful gemstones may look easy, it is actually quite a bit of work. Most importantly, it needs to be shot in a studio. The products must be impeccably lit and the tone should be right. We spent three days in the studio taking photographs of each species and gemstone.

Photography